Colour Organics
A COLOUR SYSTEM LIKE NO OTHER
One System. Infinite Colour
PIGMÉNT.LAB™ is more than a range. It’s a colour architecture built by colourists for colourists, powered by DNA Organics’ legacy of certified organic innovation.
A complete ecosystem where colour performance, hair health, and creative freedom are combined in one.
REBUILD WHILE YOU COLOUR™
Every application is more than cosmetic. Our Organic Rebuild Complex strengthens, softens and restores hair fibre while the pigment works, not after.
A SYSTEM THAT THINKS LIKE AN ARTIST.
Multiple Colour Offerings, interlocking as one system.
Use them together or standalone.
Crafted to support your method, whether you’re chasing purity, power, or both. Infinite combinations.
No filler. No fluff.
Just a highly evolved system that adapts to your creativity and amplifies your results.
Less Waste. More Results.
THE DNA CLEAN STANDARD
– Ammonia
– PPD (p-phenylenediamine)
– Resorcinol (CAS 108-46-3)
– Persulfates
– SLS/SLES (sodium lauryl sulfate / sodium laureth sulfate)
– DEA (diethanolamine)
– Phthalates
– Parabens
– Formaldehyde
– Isothiazolinone preservatives (MIT, CMIT, BIT)
– Ingredients of animal origin
COLOUR
OPTION 1
ZERO – CREME COLOUR
Versatile Multi Functional Creme Colour
Ammonia-free crème. Calm, clean, and ideal for sensitive clients.
Versatile, adaptable and Multifunctional as a hybrid colour.
NO AMMONIA | NO PPD | NO RESORCINOL
+ THE DNA CLEAN STANDARD
– Creme Colour
– Large 100ml For Low Waste
– Double NN Shades Offer 100% Strong Grey Coverage
– Bright Fashion Shades
– Use 3% For Semi or Demi Results
– Use 1.5% For Toner Results
– ReliableHigh Performance Results
– Easy To Use
OPTION 2
SHADE OIL – LIQUID COLOUR
Essential For Modern Colour Work
Versatile, adaptable and Multifunctional.
Delivering sheer tones Mixed with the Shade Lotion pH Acid Developer
or multi-dimensional effects with 1.5% – 9% developers.
NO AMMONIA | NO PPD | NO RESORCINOL
+ THE DNA CLEAN STANDARD
– 43 Shade
– Liquid Colour
– 100ml Extra Large Size
– Super Shiny High Gloss
– No-lift Toners
– Semi/Demi Colouring
– Up To 70% Grey Cover Multi-tonal Results
– Fast Application Easy To Use
– Super Bright Fashion Shades
OPTION 3
VIVID – CREATIVE COLOUR
Best For Creative Colour Work
A bold direct-dye. Brilliant on its own, or blended into ZERO for intensified reflects.
NO AMMONIA | NO PPD | NO RESORCINOL
+ THE DNA CLEAN STANDARD
– 14 Shades
– Liquid Colour
– 100ml Extra Large Size
– Super Intense Direct Pigment
– Fun Creative Colour Results
– Super Bright Semi/Demi Colouring
– Fast Application Easy To Use
– Mixed With DNA Creme Colours To Intensify Reflects
LIGHTENER
OPTION 1
PREMIUM BLUE
Ammonia Free
Protect while lightening
Fast Reliable Lifting Power –
Up To Level 9 –
Vegan –
Dust Free –
Cruelty Free –
Paraben Free –
Contains DNA Qplexx Bond Treatment –
Contains Certified Organic Ingredients –
OPTION 2
TITANIUM SUPABLOND
With Kaolinite Crystals
The ultimate protective lightener
Super Clean Lifting Power –
With Up to Level 10 Lift –
Vegan –
Dust Free –
Cruelty Free –
Paraben Free –
Contains DNA Qplexx Bond Treatment –
Contains Certified Organic Ingredients –
TECH NOTE:
Supablond advanced formula is enriched with:
Kaolinite to help soothe and protect the scalp,
giving colourists confidence to process for optimal
time and achieve a cleaner, more even lift.
Titanium enhances the visual brightness of the formula,
helping to deliver a cooler, cleaner-looking result.
We Know Organic Hair Colour
Consumers look for DNA Organics because they want better for themselves.
Tell your hairdresser you’d rather DNA Organics, organic hair colour used on you.
You’re worth it.